The linkage to customers is everywhere. Gaining insight by understanding customers and their behaviors and attitudes has emerged as one of the most fundamental of business strategies. The relevance of CRM to business processes, communication channels, and touchpoints (the Web, stores, service centers, call centers) is quite evident, and thus interest in CRM is gaining momentum.
CRM from an M&A Perspective
Posted May 31, 2006 | Leadership | Leadership |
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