Doing Business in, with, and through Virtual Worlds: Part III

Executive Update

Doing Business in, with, and through Virtual Worlds: Part III

Posted November 4, 2010 | Leadership | Leadership |

This is the final Executive Update in a three-part series discussing three approaches by which organizations, particularly commercial firms, can leverage virtual worlds to create and capture value.

In Part I, ¹ I looked at the history of virtual worlds and defined three possible strategies. Very briefly, they are:

About The Author

Joseph Feller

Dr. Joseph Feller is Professor at the University College Cork (UCC), where he coordinates the PhD program in business information systems, supervises postgraduate and postdoctoral researchers, and conducts research. He previously served as Editor of Cutter Benchmark Review. Prior to joining UCC, Dr. Feller taught at the Ringling College of Art and Design. His research focuses on collective intelligence action and resources phenomena, such as… Read More

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Doing Business in, with, and through Virtual Worlds: Part III

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