The reality of sustainable competitive advantage through information technology will remain elusive to the majority of organizations. We all understand the fundamental reasons: as long as IT is freely available to all industry participants, they will pursue their optimal use of it, either as leaders or as followers. Any early advantages will eventually be competed away.
Advisor
About The Author
Helen Pukszta is a member of Arthur D. Little's AMP open consulting network. She is also President and cofounder of Drone Arrival, a company that helps organizations leverage the transformative power of drone-based technologies (UAS — unmanned aerial systems) as the foundation for a new breed of solutions for private and public sectors alike, with the goal of improving businesses and lives. With her more than 20 years helping businesses innovate… Read More
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