This week did not start out well for either J.C. Penney or Google. The reason was an article on the front page of the Sunday business section of the New York Times by David Segal, "The Dirty Little Secrets of Search" (12 February 2011).
Advisor
Gaming Google -- Let the Buyer Beware
By Ken Orr
Posted February 17, 2011 | Leadership | Leadership |
About The Author
Ken Orr was a Fellow of the Cutter Business Technology Council and a Senior Consultant with Cutter Consortium's Data Analytics & Digital Technologies, Business Technology & Digital Transformation Strategies, and Business & Enterprise Architecture practices. He was also a regular speaker at Cutter Summits and symposia.
Mr. Orr was an internationally recognized expert on enterprise architecture, data warehousing, knowledge management… Read More
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