At every turn it seems leaders are being told to embrace Big Data. They are urged to make "data-driven decisions" and to mine their warehouses of all the buried data gold. The problem? This is absolutely the wrong direction to go in. In a past Executive Update, Cutter Fellow Vince Kellen suggested that the problem is that leadership isn't using their data properly (see "Fighting the Metrics Glut: Keep Your Eye on Mastering Strategic Activities").
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About The Author
Martin Klubeck is a recognized leader in organizational development, where he focuses on metrics, vision setting, and professional development planning. He has helped organizations design, create, and use meaningful metrics programs for more than 20 years. Mr. Klubeck's ability to take the complex and simplify it has made him a highly sought-after teacher, speaker, and consultant. Along with several publications and presentations, he is the… Read More
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