HUMAN CAPITAL MANAGEMENT ISSUES
Businesses are now competing in two markets, one for their products and services and one for the talent required to produce or perform them. A company's success in its business markets is determined by its success in the talent market. At the very time that business markets are expanding, talent markets seem to be shrinking. As the knowledge required to build products and deliver services increases, the retention of experienced employees becomes critical to improving productivity and time to market.