Back in 2007, in the first article I wrote for CBR, I relied on my three favorite questions to ask of any new technology trend: What? So what? Now what? Starting with this issue, I'd like to close each installment of CBR by making sure we squarely address the "Now what?" question.
"Benchmarking" is a term borrowed from early 19th-century surveyors. It's about measuring -- but that's only useful if we take the measurements and do something with them. With that in mind, here are three takeaway action points from this issue: