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Navigating a Virtual World: Understanding Online Corporate Social Networks

Posted May 15, 2008 | Leadership | Leadership |

Humans, like other primates, are fundamentally social animals. We congregate at rock concerts, football stadiums, and jazz clubs and through churches, golf clubs, and alumni associations. We've converted broadcast media into meeting places, with reality TV and hosted call-in talk shows.

About The Author
Eric Clemons
Dr. Eric K. Clemons is Professor of Operations and Information Management at The Wharton School of the University of Pennsylvania. He has been a pioneer in the systematic study of the transformational impacts of information on the strategy and practice of business. His research and teaching interests include strategic uses of information systems, the changes that information technology enables in the competitive balance between new entrants and… Read More
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