Article

The State of CRM: 2004 and Beyond

Posted January 31, 2004 | Leadership | Leadership |
About The Author
Edgar Ortiz
Edgar Ortiz is a Senior Director with DiamondCluster International. He has more than 20 years' experience in risk management, database marketing, data mining, and the design of large-scale systems in the retail, financial services, home improvement, and travel industries. He has held management positions at GE Capital Card Services, Citibank, IBM, and JCPenney. He is a former McKinsey CRM consultant and past President of the Texas chapter of the… Read More
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