Advisor

Successful CRM Requirements

Posted May 13, 2002 | Technology |

My wife and I recently went shopping with my mother to purchase a new kitchen clock. While completing the transaction, the salesperson asked my mother if she'd like to take out their extended warranty service on the clock. Somewhat taken aback, she exclaimed agitatedly, "Extended warranty on a clock!

About The Author
Curt Hall
Curt Hall is a Cutter Expert and a member of Arthur D. Little’s AMP open consulting network. He has extensive experience as an IT analyst covering technology and application development trends, markets, software, and services. Mr. Hall's expertise includes artificial intelligence (AI), machine learning (ML), intelligent process automation (IPA), natural language processing (NLP) and conversational computing, blockchain for business, and customer… Read More
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