WHAT IS WEB 2.0?
"Web 2.0" is a phrase in search of a meaning. This can be a very convenient state of affairs for consultants, since it can be used to add shine to just about any idea. My first reaction to the idea of Web 2.0 was a quick roll of the eyes (after all, there is nothing new under the sun). I fell into the camp with Tim Berners-Lee, inventor of what we can presumably call Web 1.0, who said, "Web 2.0 is, of course, a piece of jargon, nobody even knows what it means" [3].