Gar Mac Críosta is the founder of Business Model Adventures and leads IASA Global’s Next Architecture Practice Group. He has facilitated the development of change programs with C-level executives, senior managers, technology leaders, and executives in the areas of business model innovation, digital strategy, architecture, and organizational effectiveness (Lean/Agile) across various indus­tries. Mr. Mac Críosta is a Certified Architect Professional (IASA CITAP), a Fellow of the Irish Computer Society, and a LEGO Serious Play Practitioner (LSP). He can be reached at gar@businessmodeladventures.com.