James McCarthy is Projects and Operations Manager at A Blueprint for Better Business. With a background in writing and animation, he specializes in creating content for Blueprint’s purpose-driven initiatives, aiming to inspire meaningful change. Mr. McCarthy offers valuable, practical insights into the purposeful business landscape while actively supporting the charity in realizing its impact. He is part of the core team that runs The Purpose-in-Practice Community. He can be reached at James@blueprintforbusiness.org.