When deriving value from an analytics initiative, it is important to consider context, analytics maturity, the risk/value proposition, and the culture of your organization. This issue of Cutter Business Technology Journal, with Guest Editor Dave Cherry, provides strategies and insight to amplify analytics value.
Advisor
About The Author
Dave Cherry is Principal of Cherry Advisory, LLC. As a thought leader, executive strategist, and speaker, he helps clients in the customer experience (CX) industry (that's everyone with customers!) define a CX strategy, enabled by innovation and measured/informed by analytics that drives deep relationships and connections with customers.
Mr. Cherry is a member of the International Institute of Analytics Expert Panel, serves on three advisory… Read More
Don’t have a login?
Make one! It’s free and gives you access to all Cutter research.