Customers are more demanding than ever. In this Executive Update, we explore two questions related to meeting customer expectations: To what extent are you incorporating your customers’ reality into your product development processes? How can a rigorous voice of the customer (VoC) solution help your company grow with significant and sustainable margins?
Executive Update
![VOC](/sites/default/files/styles/square_thumbnail_180x180_/public/Leadership/2022/Updates/leader2204%20300x300.jpg?itok=jls-Q8bD)
Don’t have a login?
Make one! It’s free and gives you access to all Cutter research.