Most of the attention pertaining to application service providers (ASPs) has been focused on companies using them to outsource their transaction processing applications and services (Web hosting, human resources, payroll, processing, etc.). Very little discussion has taken place regarding the extent to which companies are embracing the ASP model for outsourcing their customer relationship management (CRM) operations.
Article
Corporate Use of ASPs for CRM
By Curt Hall
Posted October 1, 2001 | Technology | Cutter Benchmark Review
About The Author
Curt Hall is a Cutter Expert and a member of Arthur D. Little’s AMP open consulting network. He has extensive experience as an IT analyst covering technology and application development trends, markets, software, and services. Mr. Hall's expertise includes artificial intelligence (AI), machine learning (ML), intelligent process automation (IPA), natural language processing (NLP) and conversational computing, blockchain for business, and customer… Read More
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