Crowdsourcing is the term used to describe a new Web-based business model that harnesses the creative solutions of a distributed network of individuals through what amounts to an open call for proposals. Typically, a company posts a problem through an open call, and a vast number of individuals offer solutions to the problem. The winning ideas are awarded some form of a reward, and the company mass-produces the idea for its own gain.
Crowdsourcing: A Social Networking Approach to Outsourcing
Posted September 30, 2009 | |
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