In general, as has been observed since the turn of the millennium in India, the global BPO sector continues to grow in strength, with high levels of activity both onshore and offshore. Complementing this growth is the spurt of new suppliers coming to the table with highly complex services such as research or analytics. This trend is often termed "moving up the value chain" -- a dreadful cliche uttered far too often by commentators who forget that less complex services can also be of great value.