With the dot-com shakeout and the general malaise infecting the economy, you'd almost think that business intelligence (BI) analytics for business-to-consumer (B2C) personalization had become a dirty term. Last year at this time, vendors were tripping over themselves to enter the B2C analytics and "personalization" market.
Advisor
Personalization, Dot-Coms, Continental Airlines, and Personify
By Curt Hall
Posted May 7, 2001 | Leadership | Technology |
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