Executive Update

What's (Not) New About Web 2.0

Posted September 14, 2007 | Leadership | Technology | Leadership |

WHAT IS WEB 2.0?

"Web 2.0" is a phrase in search of a meaning. This can be a very convenient state of affairs for consultants, since it can be used to add shine to just about any idea. My first reaction to the idea of Web 2.0 was a quick roll of the eyes (after all, there is nothing new under the sun). I fell into the camp with Tim Berners-Lee, inventor of what we can presumably call Web 1.0, who said, "Web 2.0 is, of course, a piece of jargon, nobody even knows what it means" [3].

About The Author
Mark Choate
Mark S. Choate is an author and Senior Consultant for Transparensee Systems, a company specializing in search and discovery tools that provide fuzzy matching, faceted search, data visualization, and free text search. He is the author of Professional Wikis. Prior to joining Transparensee, Mr. Choate was cofounder of The Choate Group; a lecturer at Georgetown University's Communication, Culture, and Technology (CCT) graduate program; and former VP… Read More
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