We are increasingly hearing about the role of the CCO — the chief customer officer — who has the authority to ensure that the organization provides a unified and seamless customer journey/experience across all customer channels and guides the adoption and dissemination of CX practices and technologies. But just how standard is the role of the CCO among organizations?
Advisor
Who’s in Charge Here? The Rising Role of the Chief Customer Officer
By Curt Hall
Posted November 28, 2019 | Leadership |
About The Author
Curt Hall is a Cutter Expert and a member of Arthur D. Little’s AMP open consulting network. He has extensive experience as an IT analyst covering technology and application development trends, markets, software, and services. Mr. Hall's expertise includes artificial intelligence (AI), machine learning (ML), intelligent process automation (IPA), natural language processing (NLP) and conversational computing, blockchain for business, and customer… Read More
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