Commercializing Technology

Executive Update

Posted May 14, 2006 | Leadership | Leadership |

A FOUR-STEP METHODOLOGY

This Executive Update outlines a methodology developed by me and my colleagues to help assess the commercial potential of specific technologies. It involves the following four steps toward developing a plan for the exploitation of alternative technology opportunities:

Technology trends analysis
Market identification and business case development

About The Author

Steve Andriole

Stephen J. Andriole is a Fellow with Cutter Consortium, a member of Arthur D. Little's AMP open consulting network, and the Thomas G. Labrecque Professor of Business Technology at Villanova University. His specialty areas include digital transformation, emerging technology trends, cloud computing, social media, technology due diligence, software IP valuation, business technology strategy, business technology management, technology governance,… Read More

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Commercializing Technology

A FOUR-STEP METHODOLOGY

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