Web sites are a major avenue by which companies communicate with their customers. Billions of dollars of goods and services are exchanged via Web sales each year. In fact, in 2007, more than US $160 billion in merchandise alone was sold online.1 In addition to sales, however, Web sites also serve the function of projecting the company's corporate image and providing consumers with basic company and product or service information.
Article
Web Site Quality and Accessibility: Where Are We and Where Do We Need to Go?
Posted August 31, 2008 | Leadership | Cutter Benchmark Review
Don’t have a login?
Make one! It’s free and gives you access to all Cutter research.